Chris Binet has mass experience doing public relations for health and beauty companies in Toronto.  He has helped improve media awareness for spas, skincare and soy products.  Chris writes really strong press releases which are distributed through an expanding array of news media publishers and TV producers.  Do you want to get your health /beauty product or service mentioned in the newspaper? or promoted on daytime television? or mentioned on the radio? Chris Binet is your fella.

I met Chris Binet last summer in connection with the Miss Teen Canada - World pageant.  Chris, accompanied by Ellen Smith of EnCourse, attended the very first web marketing seminar that Smojoe offered. The April 09 event was promoted by Deb Lewis of Toronto City Events, at the Spoke Club.

Heath and Beauty Toronto is a Ning Community site that Chris created, and I have pledged to support and grow to prominence. Its a two fold assignment - creating content and recruiting more content creators. Eventually the hub will become the first and best place on the web to find all Toronto related Health and Beauty offerings and events.

At the Center for Social Innovation on Spadina Ave, I had two business encounters with the following notables.

Downstairs in the Dark Horse coffee bar I met Tina Rogers who is the brains behind a content portal for people over 50 yrs of age called Tempo Toronto. It was a very casual discussion as I couldn’t get the internet on my laptop again - I message Beanfield and leave my phone number, but they don’t ever call or text me back with the PIN. I must be doing something wrong.

Ana Matica of Matica Design is a doll. She is so kind and relaxed, humble and accommodating, and she’s real easy to talk to; she coaxed one hour’s worth of Smojoe tactics out of me for a white paper she is writing on the subject. I will include a link here when she’s done.

Tags: Ana Matica, Centre for Social Innovation, Chris Binet, Dark Horse, health and beauty PR, Matica Design

This entry was posted on Wednesday, February 24th, 2010 at 3:04 pm and is filed under Smojoe Clients, Social innovation, Toronto, Web Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.