Hardcore SEO at 2014 Podcamp Toronto

2014 PodCamp Toronto is a free community driven UnConference for new media enthusiasts in Toronto. Saturday 22 Feb 2014,  at 10 am, I, Rob Campbell, Roberrific the SMOJoe was honoured to speak to a huge crowd of tech students, marketers and agency dudes and other new media professionals about search engine optimization at 2014 Podcamp […]

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The Rise of Social SEO

http://www.slideshare.net/Smojoe/rob-campbell-social-seo1a The RISE of Social SEO from Smojoe

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CIRA Canadian Internet Registration Authority, Networking Party at Panorama in Toronto

On Wednesday 27th 2013 the Canadian Internet Registration Authority CIRA hosted a member’s networking event at Panorama Lounge atop the Manulife Centre. It was a raucous con-flab of Canadian webmasters fifty two floors above the city. When I showed up at 4:30pm, I happened across the ground troops streamlining the route to the destination through […]

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Rob Campbell Moderator, Introduces Search and Social Rank Symposium Five, 15 Oct 2013

Search and Social Rank Symposium Five happened on the 15th of October 2013. Readers can find detail account of the proceedings on Jib Strategic Blog, Read Jib Strategic Chronology of Search & Social Rank Symposium Five, Search and Social Media Rank Symposium 5, Rob Campbell, “Rank 1st on Google,” October 15, 2013 from jib strategic […]

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Search and Social Rank Symposium Number Five

Tuesday October 15th 2013 – 6pm to 10pm El Catrin restaurant in The Distillery District, 18 Tankhouse Lane, Toronto, Ontario $20 tickets, price includes buffet dinner and drink, Get Tickets to Search and Social Rank Symposium 5 Come hungry, and feed your brain some web marketing knowledge. Google’s climate of secrecy has spawned a highly […]

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Meet the Founders of Hypejar, a Buzz Generator for Future Products

Grant Yim of Hypejar.com in front of Mike Kwon and Dylan Jude – a truly terrible picture of some seriously smart dudes. On Weds 20th of August 2013, Rob Campbell the SEO Smojoe had lunch and a long talk with Grant Yim, Mike Kwon, Won Jun Bae and Dylan Jude of Hypejar.com. They all went […]

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2013 Miss Teens Make Media for Personalized Bath Towels

Sixty six teen bloggers wrote about personalized bath towels from Signature Towels as part of the 2013 Search for Miss Teen Canada World . This is the only teen pageant search that goes across the nation and hosts provincial matches in every province to gather up eager teens, who as part of their duties, maintain […]

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Guerrilla Game Show Promotion on Busy Toronto Street Corner is Success Story for Surround Integrated Marketing

Thursday 11 July 2013 Geoff Whitlock of Surround Integrated Marketing executed a promotion on the southwest corner of Canada’s busiest intersection, Yonge and Dundas Square in Toronto.  Geoff hoped to record some digital media, and make some human memories, and raise awareness for Rubbermaid All Access Organizers. Like a true guerrilla marketer, Geoff had only […]

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Green Building Means Bird Friendly

Getting your bird on, and becoming more aware of bird friendly building techniques and avian wildlife conservation strategies helps make life easier for the birds, which in turn helps make our cities cleaner, healthier and more interesting places to live.   Birds live in our cities too; they eat insects and fill the trees with song, […]

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Insulated Wall Panels, Basement Flooring, Friends Helping Friends Flip Houses in Toronto

Not long ago, Smojoe volunteered to help a friend finish his home renovation before the start of the summer. The deal was, if he let me shoot his person and building project, then he could enjoy my physical labour alongside my beer swilling witless banter in the full confidence that I would make him look […]

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Stand-Up Paddleboarding Classes in Toronto

Paul Peic runs Paddleboard Addict I’ve known Paul a long time. I took that picture of him above by snapping a shot of my own TV screen using an older model digital camera set to record night shots. Paul was on CBC Dragon’s Den at the time, a groundbreaking venture doc series in which he […]

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Smojoe freecycles 336 glass jars to the Bleecker Wellesley Activity Network

Sometimes things happen for a reason. When I last visited my parent’s farm, they insisted I remove a stack of glass jars that I’d been warehousing in their garage. Four years earlier, I had purchased 40 cases of 8oz glass jars for packing honey, only to discover they are the wrong size.  The eight ounce […]

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Canadian Club #WhiskyWhisdom Tasting Event by Praxis PR Lacked All Common Sense

I feel sorry for Tish Harkus, Manager at Canadian Club Whisky for it’s obvious she has a real passion for this beverage, and a powerful gift for communicating the essence of the Canadian Club experience, but sadly, even her professionalism and compelling stage presence couldn’t cut through the lunacy of the Apr 18 tasting event. On […]

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Content Manager at Transparent Inc

I got a new job. Last week I accepted a role in the marketing dept of a tech company called Transparent Inc. They’re located in the King Dufferin corridor, and like so many other companies down there its hard to tell exactly what they do for a living.  I’ve been here a week and still […]

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Rob Campbell the SEO Smojoe at Podcamp Toronto 2013

Post by Robert Campbell on Mar 06, 2013 On Saturday Feb 23rd 2013 I was at Podcamp Toronto. The first familiar face that greeted me as I walked in the door at 9:30am was Karim Kanji co-founder of Third Ocean. “Rob Campbell” Karim announced as he shook my hand. “You showed up early, and you […]

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Aveda Institute Canada Seeks User Generated Media From Youth That’s Born To Style.

Once again in 2013, Canada’s top professional hair school, AVEDA Institute challenges young people to step up and prove they were born to style on home video. They did this last year too, and it was very well received; I went to the showdown in Toronto.  Making a User Generated Media UGM challenge around hair […]

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Meme Weaving, Smojoe Content Marketing Plan for Onyx Containers’ Ecommerce Website, The Tickle Trunk

Famous all over the world for their high quality, air tight, glass and stainless steel food cans, Onyx Containers recently asked Rob Campbell of Smojoe to put together a rich media content marketing strategy to help them launch their new retail website e-store The Tickle Trunk . Now anybody, anywhere in the world can buy […]

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How to do Article Marketing in 2013

Article marketing has really changed since I first started writing on the web in 2006.  Back then we used to submit content to article replication websites which, although they still exist today, I wouldn’t bother using any of them now. They are yesterday’s news. Look here at my old author profiles! http://www.ignitepoint.com/library/profile.cfm?writerid=33502  (used to be […]

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Finding Nearby Dentists Is Acid Test For Local Search Engines

Earlier this week I published an inspired piece of content entitled Find me a dentist on Dr. Archer’s website blog. The long copy article was reasonably well researched and expertly fashioned to be really findable as it explores the various different dentist index websites that have evolved to help consumers secure appointments with nearby dentists. […]

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I Went To The Say Media 2012 Christmas Party With Paul Coulter

Earlier this week I reported on the 2012 Say Media Christmas Party on the Distillery District blog. The event was held inside The Fermenting Cellar on Thursday Dec 6th 2012.  It started at six pm and carried on until well after midnight, and the walls were indeed red with cheer. Say Media is a digital […]

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