Squidoo Lenses have purpose. They’re a great way to mashup multi-faceted client goods and services (and ideas) together, all in one place. Any products sold on eBay or books and videos on Amazon can be seamlessly integrated into rich text stories and spiced with YouTube videos and Flickr photo slideshows where everything is reinforced with Google or MSN news bots and Delicious bookmarks that actively scrounge up the latest information to add to the mix. More importantly, these pages can become powerful Google juice batteries for client links. Some veteran SMO people here in Toronto still believe that sharing Squidoo mashups with seven or eight premier web services transmits some of their relevance onto your target website , and the lens itself will easily rise in page rank with just a few simple tactics, which I’ll detail later. After reading all these positives, I understand when newbie social marketers get… Read more »
Posted in: Actually sharing secrets, article marketing, Interactive, Search Engine Marketing, Social innovation, Social Media, User Submitted Content, Web Marketing, workshop
Taged with: craigslist, Google juice, Lensroll, niche discussion forum signatures, Squid U, Squidoo, traffic tips
On Thursday April 30th, Smojoe had lunch on the patio of Jack Astors at Yonge and Bloor with Julian Brass of Notable.TV, and together we enjoyed a terrific social media marketing brain share over fajitas and fresh tomato juice. Short story, today’s lunch occurred rather spontaneously because I happened across Julian’s ad while trolling Toronto craigslist marketing and PR boards on the weekend; he was on there Friday looking for an intern to help out a busy social media start-up. No I didn’t apply for the job, I wanted to know more about the start-up. What does he do exactly? Notable.TV is a streaming video site that targets 25 – 39 year old people and shares exclusive ‘insider moments’ from some the most noteworthy and inspirational happenings all over the country. The Features section showcases Notable Happenings that must be seen, while other sections cover Fashion, Music, Events, People, and… Read more »
Posted in: Future Technology, Interactive, Search Engine Marketing, Social innovation, Social Media, Toronto, User Submitted Content, Video, Web Marketing, Web Resource, workshop
Taged with: affiliate marketing, craigslist, engage.com, Julian Brass, Notable.tv, Social Media, web videos