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Harthfest, AndroidTO Afterparty And Rappers With Raymi

Post by on Oct 27, 2011

The anything-goes, colorful world of HARTH really came to life at 99 Sudbury St in Toronto on Weds 26 October 2011.  Harthfest 2011 was a large colourful event attraction filled with enthusiastic phone app developers fresh from AndroidTO. Raymi the Minx told me about harthfest in a heartfelt mass email. She wrote, Hey idiots this is how you come to harthfest for FREE tomorrow – get your tickets for your flight on harth air, i’ll be checking you in at the door. Forward this to friends of yours you want to bring with. 8PM 99 Sudbury See ya! http://harthfest.com Harthfest was the AndroidTO After Party 2 ROOMS – 2 EXPERIENCES, both of them kinda chilly LIVE PERFORMANCES COLORFUL EXHIBITS were arranged about the room behind a boxing ring, The StickerYou Make-Your-Own-Sticker Photo Booth Roller Derby champions THE ROLLERGETTES in-person The art of Jimmy Chiale The Eightshit social media profile pic… Read more »


Casie Stewart Pepsi Throwback 31 May 2011

Post by on Jun 01, 2011

Something unusual happened on Tuesday 31 May 2011 -  I went out after work! I went out to see Keisha Chante and Casie Stewart rock the Pepsi Throwback Event at Revival, on College St. Casie Stewart does it again, and  Keisha Chante was there too.  They went on stage and spoke to the assembly at around 7pm. Keisha told everyone to get twittering. Casie Stewart thanked all her friends for coming out. Look in the picture, do you see how she’s looking directly at me. You can see that right? Do you follow me on Twitter?  @roberrific This is someone else’s tweet and i show it here because its good storytelling – perfect use of twitter – ‘excited for the #PepsiThrowback Retro Party tonight! Looking forward to seeing @TheSpoons, @KeishaChante, and @CasieStewart!‘ Casie warned us about tonight in her blog, then she asked for input in What Do You Think… Read more »


Blogstars, Casie Stewart, Raymi the Minx, Sean Ward with Fairlie Agency

Post by on Mar 20, 2010

On Thursday March 18th 2010,  I journeyed to 156 Augusta Ave and paid cash to see three Toronto bloggers talk about themselves and their blogs.  It was worth $20 cost of admission, and trust me I’d tell you if it wasn’t. Twenty bucks was a bargain actually; for me, listening to these people is pure inspiration. Yes they are self proclaimed blog stars, and no, it has nothing to do with their traffic or ecommerce sales, or even the quality of their information – it’s more about style and ‘state of mind’, and how well these self promoters can project their own identities on their readers.  There’s an art and science = alchemy But today I failed them. My own pictures of the Blogstars are terrible, and I’m twenty hours too late with this post. How can I be a citizen journalist about something as important as this, and not… Read more »


Toronto Best Local Bloggers

Post by on May 28, 2009

It’s always a big day when you speak in front of a lot of people, but today was easy. I was backing up Christa Jean the Petite Fashionista, and Raymi the Minx, two of Toronto’s most famous bloggers. The Smojoe social marketing event How To Be Famous On The Internet was a big success and I got lots of cards, handshakes and smiles.  Thank you Deb Lewis of TorontoCityEvents.ca , it was a smart decision to relocate to ICON home design, and although I fumbled the ball a few times getting the address right, and the chairs didn’t show up until two minutes before the presentation, we carried it home. Our amazing guest speakers, Christa and Raymi rocked the house – it was awesome to behold how two totally different approaches could both yield such success. Christa talked about how she grew her influence by doing charity work for Save… Read more »


How To Be Famous On The Internet

Post by on May 26, 2009

I just used my Roberrific Twitter account to update my 114 followers that tomorrow’s Smojoe Social Media Marketing event has been moved to 533 King St West because of high demand for seats. The seating requirements have already exceeded the capacity of The Spoke Club gallery.  Its a nice problem to have, but a problem all the same. With just twenty four hours until the start of the scheduled event, Deb Lewis and her team must now race to get the word out about the venue change, rent chairs, buy beverages, and set up a digital projector and screen at ICON home design (533 King st West) which is on the south west corner of King and Spadina – I pray to God that the internet connection will work flawlessly and so I’m importing Will Webb from Innate Media Group as an insurance policy. How To Be Famous On The… Read more »


Toronto’s Top Twelve Local Bloggers

Post by on May 15, 2009

Who are they? That’s what everyone wants to know. And what do they do, exactly? Raymi the Minx and I have been talking about the way blogging has evolved for the last ten years and where it will go in the next decade.  She has been writing and posting her photos online since 2000, and has seen the trends. In the last nine years she has made quite a few friends, and has a thousand stories. She can tell you about all the brand managers, event marketers,  recruiters and link farms that have contacted her over the years, looking for blog love and trying to imagine new incentives. She can wax poetic about the history of banners and buttons and affiliate marketing – but after nine years of actually doing it, Raymi understands the utilitarian web empowers the user and offers hard rewards. Zucket has lots of energy. She has… Read more »