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Smojoe Schools Humber PR Students in Basic Social Media

Post by on Nov 29, 2009

On Thursday November 19th, Rob Campbell the Smojoe ventured west down Lakeshore Blvd to meet Michael Cayley the thought leader behind the Social Capital Value Add (SCVA) and professor at Humber College. On that day (National Fearless Day), I was asked to give a presentation to Micheal’s Humber PR media class. Much to my delight, I was actually encouraged to get specific about how I start brand conversations and distribute sponsored content on the web.  This particular subject is my greatest passion, and I was happy to oblige. My own thoughts, lists and processes have culminated in the creation of several varied and powerful online resources which I like to show strangers, much as a florist likes to show off his prize winning chrysanthemums.  Indeed I have a garden full of social media marvels and I employ these properties to drive traffic in advanced Smojoe social media tactics. You may… Read more »