Torontonicity, Lori Bosworth’s Increasingly Popular Toronto Lifestyle Magazine

There’s something strangely disarming about Torontonicty, a Toronto lifestyle magazine with an eye on small business which showcases kid friendly activities without corporate sponsorship. Like a good neighbour, the magazine seeks to help residents connect with the best of city living. Torontonicity blogs daily about events and fun things to...

SMOJoe Teaches Internet Marketing at Humber College with Help from Local Advertising Agencies

For anyone who doesn’t already know, SMOJoe has been moonlighting as a part time professor at Humber College for the last year, imparting heaps of wisdom and experience to young people hungry to know all facets of modern Internet Marketing. What are we talking about? Internet Marketing 251 is a...

Story Behind Black Roses Made With Roofing Tar For Toughroof

Today, Monday Feb 16th 2015, two days after Valentine’s Day, I’ll share with readers an organic storytelling campaign that I executed on behalf of Toughroof flat roof repair contractor in Toronto. Here’s a full account of the Valentine’s Day Black Roses Story, detailing its many components. Just to be clear,...

Retro Future Art Movement in Toronto by Advertising Agency

Retro Future has came to Toronto July 3rd courtesy of Hashtag Gallery and advertising agency in Toronto, Jib Strategic marketing The story of how we used an art show to increase rankings for a Toronto advertising agency is waiting to be told. The story of the July 3rd Retro Future...

CIRA Canadian Internet Registration Authority, Networking Party at Panorama in Toronto

On Wednesday 27th 2013 the Canadian Internet Registration Authority CIRA hosted a member’s networking event at Panorama Lounge atop the Manulife Centre. It was a raucous con-flab of Canadian webmasters fifty two floors above the city. When I showed up at 4:30pm, I happened across the ground troops streamlining the...

Guerrilla Game Show Promotion on Busy Toronto Street Corner is Success Story for Surround Integrated Marketing

Thursday 11 July 2013 Geoff Whitlock of Surround Integrated Marketing executed a promotion on the southwest corner of Canada’s busiest intersection, Yonge and Dundas Square in Toronto.  Geoff hoped to record some digital media, and make some human memories, and raise awareness for Rubbermaid All Access Organizers. Like a true...

Green Building Means Bird Friendly

Getting your bird on, and becoming more aware of bird friendly building techniques and avian wildlife conservation strategies helps make life easier for the birds, which in turn helps make our cities cleaner, healthier and more interesting places to live.   Birds live in our cities too; they eat insects and...

Insulated Wall Panels, Basement Flooring, Friends Helping Friends Flip Houses in Toronto

Not long ago, Smojoe volunteered to help a friend finish his home renovation before the start of the summer. The deal was, if he let me shoot his person and building project, then he could enjoy my physical labour alongside my beer swilling witless banter in the full confidence that...

Smojoe freecycles 336 glass jars to the Bleecker Wellesley Activity Network

Sometimes things happen for a reason. When I last visited my parent’s farm, they insisted I remove a stack of glass jars that I’d been warehousing in their garage. Four years earlier, I had purchased 40 cases of 8oz glass jars for packing honey, only to discover they are the...

Canadian Club #WhiskyWhisdom Tasting Event by Praxis PR Lacked All Common Sense

I feel sorry for Tish Harkus, Manager at Canadian Club Whisky for it’s obvious she has a real passion for this beverage, and a powerful gift for communicating the essence of the Canadian Club experience, but sadly, even her professionalism and compelling stage presence couldn’t cut through the lunacy of the...

Rob Campbell the SEO Smojoe at Podcamp Toronto 2013

Post by Robert Campbell on Mar 06, 2013 On Saturday Feb 23rd 2013 I was at Podcamp Toronto. The first familiar face that greeted me as I walked in the door at 9:30am was Karim Kanji co-founder of Third Ocean. “Rob Campbell” Karim announced as he shook my hand. “You...

I Went To The Say Media 2012 Christmas Party With Paul Coulter

Earlier this week I reported on the 2012 Say Media Christmas Party on the Distillery District blog. The event was held inside The Fermenting Cellar on Thursday Dec 6th 2012.  It started at six pm and carried on until well after midnight, and the walls were indeed red with cheer....

Justin Trudeau is Canada’s Next Prime Minister

Sometimes in politics there comes along someone so remarkable that you just KNOW he or she will be the man someday I feel that way about Justin Trudeau. The federal Liberals will choose a new leader in April, after Michael Ignatieff stepped down following the party’s disastrous showing in the...

2012 Zoomershow, Distillery District Blog, Miss Teen Canada Wrap Up

I visited the 2012 Zoomershow on Saturday Oct 27th with an open mind.  I’m close pals with some exhibitors and so was emailed some free tickets which I used to get myself and a friend in the door at the Direct Energy Bldg.  On that autumn morning most of Toronto...

Third Search and Social Rank Symposium is April 16th 2012

On Monday April 16th 2012 there will be a third Search and Social Rank Symposium held at Archeo restaurant in the Distillery District of Toronto.  People like this event because it’s easy to come here and eat and drink and talk and learn a bunch of helpful new sites and...

The Second Ever Search and Social Rank Symposium

On Jan 23rd 2012 myself and David Shephard from Jib.ca along with Deb Lewis of Toronto City Events and some other principals organized another better Search and Social Rank Symposium at Archeo in the Distillery District of Toronto. $25 ticket bought hot food, cold beer and fresh ideas (and not...

Harthfest, AndroidTO Afterparty And Rappers With Raymi

The anything-goes, colorful world of HARTH really came to life at 99 Sudbury St in Toronto on Weds 26 October 2011.  Harthfest 2011 was a large colourful event attraction filled with enthusiastic phone app developers fresh from AndroidTO. Raymi the Minx told me about harthfest in a heartfelt mass email....

Hello from SMOJoe SEO

SMOJoe SEO at Skylon SMOJoe weblog is home to the driver of an innovative SEO solutions company. SMOJoe is really good at telling brand stories across multiple platforms for better SEO. Follow me on Twitter @Roberrific to learn my secrets.

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