Rob Campbell, President of the Toronto Chapter of CIMA

Some big things happened when Brian Rotsztein the President and Founder of CIMA, the Canadian Internet Marketing Association was in town last week to speak at WordCamp Toronto 2014.  He brought a half dozen copies of his new book Content Marketing Ideas, and some of the manuscript for our cooperative effort, (a book on Story […]

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Professional People as Superheroes – Media Monument Idea

I have an idea for another media monument.  Let’s celebrate professional people as superheroes. Over time we could create an index of technologically enabled ‘super’ professionals who do real acts of charity to demonstrate their abilities in accordance with our directives; its a ‘Show Us Your Professional Superhero’  Business Challenge which really comes down to […]

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Retro Future Art Movement in Toronto by Advertising Agency

Retro Future has came to Toronto July 3rd courtesy of Hashtag Gallery and advertising agency in Toronto, Jib Strategic marketing The story of how we used an art show to increase rankings for a Toronto advertising agency is waiting to be told. The story of the July 3rd Retro Future Art Show at Hashtag Gallery […]

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Search and Social Rank Symposium Number Five

Tuesday October 15th 2013 – 6pm to 10pm El Catrin restaurant in The Distillery District, 18 Tankhouse Lane, Toronto, Ontario $20 tickets, price includes buffet dinner and drink, Get Tickets to Search and Social Rank Symposium 5 Come hungry, and feed your brain some web marketing knowledge. Google’s climate of secrecy has spawned a highly […]

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Meet the Founders of Hypejar, a Buzz Generator for Future Products

Grant Yim of Hypejar.com in front of Mike Kwon and Dylan Jude – a truly terrible picture of some seriously smart dudes. On Weds 20th of August 2013, Rob Campbell the SEO Smojoe had lunch and a long talk with Grant Yim, Mike Kwon, Won Jun Bae and Dylan Jude of Hypejar.com. They all went […]

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Finding Nearby Dentists Is Acid Test For Local Search Engines

Earlier this week I published an inspired piece of content entitled Find me a dentist on Dr. Archer’s website blog. The long copy article was reasonably well researched and expertly fashioned to be really findable as it explores the various different dentist index websites that have evolved to help consumers secure appointments with nearby dentists. […]

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2012 Zoomershow, Distillery District Blog, Miss Teen Canada Wrap Up

I visited the 2012 Zoomershow on Saturday Oct 27th with an open mind.  I’m close pals with some exhibitors and so was emailed some free tickets which I used to get myself and a friend in the door at the Direct Energy Bldg.  On that autumn morning most of Toronto stayed home; the weather was […]

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Story Funnels, A Journey Between Platforms

A hundred years ago, the first filmmakers built their own movie cameras and recorded the world’s first motion picture images. These pioneers correctly predicted that their business would change the world. Making the ‘dancing shadows of light’ on the silver screen would soon be regarded as the highest art form, a powerful new communication tool […]

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The Second Ever Search and Social Rank Symposium

On Jan 23rd 2012 myself and David Shephard from Jib.ca along with Deb Lewis of Toronto City Events and some other principals organized another better Search and Social Rank Symposium at Archeo in the Distillery District of Toronto. $25 ticket bought hot food, cold beer and fresh ideas (and not just sales pitches, although there […]

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January 23, Search and Social Rank Symposium 2012

On January 23rd at Archeo restaurant in The Distillery District, 55 Mill St, Toronto, there is to be held another Search and Social Rank Symposium. Visit here to GET TICKETS! On this evening Rob Campbell of Lenzr Corp, and David Shephard of Jib.ca will have gathered together some of the brightest thinkers and builders in […]

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Insights into the Future of Retail Sales at #JWTslam

JWT stands for J. Walter Thompson and they bill themselves as the world’s most famous communications agency.  It’s probably true, but I had never heard of them before Laurie Dillon Shaulk accepted a position there last fall.  She invited me to attend #JWTslam last night, Feb 9th 2011. The swank event was held in the […]

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Smojoe does Dynamite Thursdays at The Spoke Club

Once again City Events steps up and builds a better mousetrap – a networking event that’s also a competition! Deb Lewis consistently designs and presents world class events that are extraordinary. And she’s even better when she teams up with other events industry veterans. Jeffrey Musson is President of three Information Technology (IT) companies, including […]

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What is a freelance social relevance producer?

Just as there are film producers, and theatre producers, please embrace the concept of an online social relevance producer. This position is the head of the social media marketing department. The social relevance producer sits above the community managers and below the VP of Marketing. She works directly with SEO specialists, and storytellers including the […]

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Lunarsphere is a Moon Colony Board Game

ASTROPRENEURS NEEDED ON THE MOON! Earth’s space agencies are colonizing the moon. Robots have made circular platforms that support agricultural, commercial, industrial, and residential lunar modules. There are one hundred and fifty two empty lots ready to be ‘claimed’ in this Lunarsphere, and investors on Earth are waiting to build units. Lunar Real Estate Brokers […]

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Toronto Tent Rentals, Geothermal, Grass Cutting, and Business Phone Companies Sponsor Photo Contests on Lenzr

Lenzr is packed full of photo contests for March and April 2010. They came out of the woodwork to be part of this series, and there’s more queuing for May.  It seems local businesses like the buzz that a properly promoted photo contest can deliver, and the price is right. If you’re interested in promoting […]

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Deb Lewis has new WordPress Blog

It has been a long time coming, and it’s still not done yet, but Deborah Lewis of Toronto City Events has a handsome new WordPress blog at DebLewis.ca It’s pink of course, and has some bells and whistles. Darryl Cheung of Deezilla.com skinned the Brian Gardiner Revolution Lifestyle template that was downloaded by Smojoe over […]

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Lenzr Local Photo Contest

Local photo contest website Lenzr.com launched on July 1st 2009. Happy Canada Day! The fireworks all over Toronto are bursting to celebrate the birth of this nation, but to me, the pyrotechnics are popping for Lenzr. After a two months gestation period which began when the notion was first conceived on my chalk board, and […]

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What Smojoe Learned @ WordCamp

WordCamp is an information buffet. There are times when you can learn as much as you can handle as fast as you can handle it. At WordCamp, everywhere you look there is someone very interesting and very knowledgeable waiting to talk, and their name and business is printed right on their badge. For someone like […]

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Julian Brass from Notable.TV

On Thursday April 30th, Smojoe had lunch on the patio of Jack Astors at Yonge and Bloor with Julian Brass of Notable.TV, and together we enjoyed a terrific social media marketing brain share over fajitas and fresh tomato juice. Short story, today’s lunch occurred rather spontaneously because I happened across Julian’s ad while trolling Toronto […]

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Sweet New Free Blog Platform: On Sugar

I’m not usually this far behind… Yesterday I did a search for more information on a new free blog site called On Sugar and that’s when I found an article about On Sugar on TechCrunch where I learned that it launched last November. Six months later this enterprise is still growing.  Now people are asking […]

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