Summer Fun Marketing 2017 Miss World Canada

In the summer of 2017, SMOJoe SEO worked for three weeks straight setting up sponsors and making memories to be forever immortalized as part of the 2017 Search for Miss World Canada.    We were hired to find sponsors and make the site more powerful so it would be indexed on pg1 of Google.ca for […]

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A Blessed Broach or Cursed Cravat? Psychometry at 2017 Psychic Fair

Psychometry at 2017 Psychic Fair in Toronto The following is a true story about a spontaneous psychic quest that occupied my morning, Saturday April 8th.  This is an honest account of my adventure at the 2017 Psychic Fair in Toronto alongside Karen MacRae a custom engagement ring designer who carried with her a curious piece […]

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Torontonicity, Lori Bosworth’s Increasingly Popular Toronto Lifestyle Magazine

There’s something strangely disarming about Torontonicty, a Toronto lifestyle magazine with an eye on small business which showcases kid friendly activities and community events. Like a good neighbour, the magazine seeks to help residents connect with the best of city living. Torontonicity blogs daily about events and fun things to do in Toronto, including festivals, […]

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Shoot and Toot Story Prospecting

Curious consumers and anyone eager to learn more about SMOJoe business storytelling services may have come here to get a better understanding of the phrase ‘Shoot and Toot‘ Story Prospecting. This is the name of one of my favourite vocational activities and a preliminary business solution that I frequently extol in seminars and SEO proposals. […]

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How SMOJoe Helped Grow Sign Source Solution Vehicle Wrapping Through Social SEO Storytelling

I first met Avi Barak the smiling sign maker, owner of Sign Source Solution at Mark Goodfield’s The Blunt Bean Counter – Let’s Get Blunt About Your Financial Affairs book launch in Markham Ontario in late August 2015, and I snapped this photo of him after knowing the man for less than a minute. We […]

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SMOJoe Launches Bird Photo Booth Business Challenge 2014

Smojoe is proud to present the Toronto Bird Photo Booth Business Challenge. This original bird selfie photo contest awards prizes to businesses with bird portraits. This unique marketing initiative makes new content each week as each competitor submits their photos and story.  Each post highlights one particular species of bird.  Each week, one business executive […]

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Meet the Founders of Hypejar, a Buzz Generator for Future Products

Grant Yim of Hypejar.com in front of Mike Kwon and Dylan Jude – a truly terrible picture of some seriously smart dudes. On Weds 20th of August 2013, Rob Campbell the SEO Smojoe had lunch and a long talk with Grant Yim, Mike Kwon, Won Jun Bae and Dylan Jude of Hypejar.com. They all went […]

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2013 Miss Teens Make Media for Personalized Bath Towels

Sixty six teen bloggers wrote about personalized bath towels from Signature Towels as part of the 2013 Search for Miss Teen Canada World . This is the only teen pageant search that goes across the nation and hosts provincial matches in every province to gather up eager teens, who as part of their duties, maintain […]

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Rob Campbell the SEO Smojoe at Podcamp Toronto 2013

Post by Robert Campbell on Mar 06, 2013 On Saturday Feb 23rd 2013 I was at Podcamp Toronto. The first familiar face that greeted me as I walked in the door at 9:30am was Karim Kanji co-founder of Third Ocean. “Rob Campbell” Karim announced as he shook my hand. “You showed up early, and you […]

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Aveda Institute Canada Seeks User Generated Media From Youth That’s Born To Style.

Once again in 2013, Canada’s top professional hair school, AVEDA Institute challenges young people to step up and prove they were born to style on home video. They did this last year too, and it was very well received; I went to the showdown in Toronto.  Making a User Generated Media UGM challenge around hair […]

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2012 Toronto Christmas Market Photo Contest on Lenzr

Lenzr is back. Its up and working well to provide the 2012 Toronto Christmas Market with everything it needs to run a custom photo contest and make a page full of pictures for the purpose of marketing their holiday event and website. This is a digital marketing attraction, and Lenzr is working as a catalyst […]

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2012 Crashed Ice Party in Niagara Falls on Saturday Dec 1st

Ice Cross Downhill is a new sport that has been live-branded by the Red Bull energy drink beverage company as Red Bull Crashed Ice.  The sport is simple; its a speedy race downhill on skates between four heavily padded participants, the best time wins. So Crashed Ice is a combination speed skating meets alpine skiing […]

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2012 Zoomershow, Distillery District Blog, Miss Teen Canada Wrap Up

I visited the 2012 Zoomershow on Saturday Oct 27th with an open mind.  I’m close pals with some exhibitors and so was emailed some free tickets which I used to get myself and a friend in the door at the Direct Energy Bldg.  On that autumn morning most of Toronto stayed home; the weather was […]

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The Second Ever Search and Social Rank Symposium

On Jan 23rd 2012 myself and David Shephard from Jib.ca along with Deb Lewis of Toronto City Events and some other principals organized another better Search and Social Rank Symposium at Archeo in the Distillery District of Toronto. $25 ticket bought hot food, cold beer and fresh ideas (and not just sales pitches, although there […]

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Canadian Harvest Illustrates Business Storytelling

It’s October already. September was a blur, but there was one day I did manage to get out to my parent’s farm in time to help harvest honey. We brought in one hundred and forty honey supers in one day. Here I am helping my brothers harvest their honey crop. The harvest is late this […]

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100 Posts on Smojoe

MILESTONE This blog now has 100 posts. I just crossed the line. I’m reminded of a conversation at WordCamp09 where a guy said ‘You’re not a blogger until you have 100 posts.’  I started this portal in June 2008 to help sell my intangible goodness. This 100th blog post affords me the perfect opportunity to […]

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Registration Day, 2011 Search for Miss Teen Canada

Inside the 2011 Search for Miss Teen Canada World Saturday July 9th was a very special Registration Day for at least seventy five participants in the 2011 Search for Miss Teen Canada – World, as one by one teen girls age 14-18 from all across Canada checked their luggage into the sponsor hotel in downtown […]

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YYZ Magazine Party at Ultra Supper Club, 16 June 2011

Somebody put me on the list and I got invited to the YYZ LIVING magazine second issue launch party at Ultra Supper Club on Queen St West on Thursday 16 June 2011 evening 8pm. It wasn’t hard to get invited to this event, everyone was there. The evening started at 8pm upstairs on the white […]

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Smojoe Dental Surgery Testimonial is White Tooth SEO

Earlier this summer, Smojoe whitened his smile with advanced cosmetic dental surgery. BEFORE & AFTER Dr. Natalie Archer DDS, the Toronto dentist that sponsored the Kids in Action photo contest on Lenzr generously offered to fix my yellow smile using all her wisdom and expensive machinery.  It wasn’t entirely free, but I didn’t have to […]

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Jeanne Lottie’s Deck Party During Toronto Film Festival

On September 15th 2010, in the middle of the Toronto International Film Festival in the heart of the city, Jeanne Lottie had a fashion party out behind her Pink House. It was a warm autumn evening in the downtown core and Jeanne Lottie’s invite only party opened its doors just after six o’clock. People entered […]

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